Alford's key objective is to help people learn how to feel good about themselves. It is through the process of providing oneself the opportunity to gain Perspective that one begins to develop the required Insight to understand the situation one finds oneself in that we can begin to take active steps towards change. This is when we reach Transformation.

Once we are healed from the inside we automatically feel good on the outside.

A person centered approach focuses on several components when working towards self improvement and positive change. These are biological, psychological and social factors. Through careful assessment, clear goals are established in order to help guide each person to build confidence in confronting and breaking free from their struggles and fears. The time it takes to accomplish these goals will vary from person to person. What is vital is the commitment to change.

Prevention
Support
Confidentiality
Ethics
Respect
Individualized care